Brainstorming was invented in the early 40's by Alex Osborn. An advertising executive who strived to develop new and interesting concepts to help promote better ideas in his work. The technique became very successful, and now today, many firms and groups use brainstorming as a method by which to get concepts flowing. This has spatted debate to their value as well as developed several other techniques and process that can help in the development of their ideas. One of these other processes is the acclaimed Lateral Thinking process, developed by Edward De Bono. What however, has to be discussed is do these extra brain stimulators really work? Women and Shoes One day, two mothers and two daughters went shopping for shoes. Their shopping spree was successful — each bought a pair of shoes, and all together, they had three pairs. How is this possible? How long does it take to solve this problem? Well, with the understanding of some of the things that De Bono talks about with patter...