HOW TO MAKE BANNER ADS FOR VALENTINES DAY


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Plagiarism

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This is a double edged sword when the debate about the effectiveness of the internet comes into the arena. How does a creative person sell their wares, or even advertise their wares, without the fear of being copied, ripped off, or having work stolen and reuse. Well, it is an increasing trend in today's creative society to copy/paste concepts and ideas from the more talented and claim them as one's own. Look at the recent news of the Microsoft equivalent to the iPad, due in 2011. It is a simple reflection of the fact they replicated the iPod into a Zune, and replicated many feature from the OS X system interface into the Vista interface. This is just one example of high end reworking of the twists around copyright and patent laws. On a smaller level, and more creative level, how can one defend against someone stealing ideas. An interesting site to look at is this one;  plagiarism.org/ . They state that the terms copying is a weakened description of the more serious aspec...
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Creativity vs Crazytivity

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We live in the culture that is saturated with information so putting your message through requires lots of effort and creativity. The easiest way to be spotted in the information clutter is to be different. And being different is often erroneously labelled as being creative. One of the most important characteristics of successful thinkers is their ability to focus. How many times has it happened to you that you spent some time and energy thinking about something and you ended up with a bunch of interesting ideas on all other problems except on the one that you had actually been required to think about? This will happen every time unless you manage to maintain a clear focus on the subject that you are thinking about. The world is full of so called artists and creatives who are struggling to be different and unique. They are sometimes strangely odd and bizarre in their appearance, behaviour and attitudes without firm arguments that could back up their extremely different views...
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depth: part two

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So once we have our list of terms and derivations, the next stage is to convert them into visual ideas. Mainly, as this is a creative project then all the elements need to be presented in a graphic form. What I tend to do is to develop via sketching. Saying this though, there is a disparity in what can look good in a sketch and what can look good in a final design. This understanding can come with a great deal of experience in how things look in rough and complete form. I tend to so all my logo designs via illustrator, and so when sketching I tend to keep simple lines and blocking that I note will be colour or shape. Anyway, what happens depending on the list of words, is I try putting down any idea that pops into my head based on the initial visual I see. This can usually populate an entire A3 sheet of small thumbnails. Like the one I added above. Another thing that is hard to describe, as a necessary part of the process, is the need to have gestation time. For example, I have tree ...
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