Creativity vs Crazytivity
We live in the culture that is saturated with information so putting your message through requires lots of effort and creativity. The easiest way to be spotted in the information clutter is to be different. And being different is often erroneously labelled as being creative. One of the most important characteristics of successful thinkers is their ability to focus. How many times has it happened to you that you spent some time and energy thinking about something and you ended up with a bunch of interesting ideas on all other problems except on the one that you had actually been required to think about? This will happen every time unless you manage to maintain a clear focus on the subject that you are thinking about. The world is full of so called artists and creatives who are struggling to be different and unique. They are sometimes strangely odd and bizarre in their appearance, behaviour and attitudes without firm arguments that could back up their extremely different views...

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